Starbucks goes small with Mini Frappuccino
The ebb and flow of food sizes is ebbing down for many brands like Coke and Sonic. Now, Starbucks is joining the trend with a Mini Frappucino that comes in at 10 ounces compared to their previous smallest size, oddly named “tall”, at 12 ounces.
They began testing it late last year in Houston, TX, and Denver, CO, and are ready to roll them out to the rest of the coffee drinking world. According to the Washington Post:
Starbucks isn’t the only chain trying to tempt people with more modest serving sizes. Sonic offers ice cream shakes in a “mini” size and recently ran a limited-time offer for mini hot dogs and mini fried chicken sandwiches. Coke has also been playing up its mini cans, which are 7.5 ounces, compared with 12 ounces for a regular can.
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